> For the complete documentation index, see [llms.txt](https://docs.podigee.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.podigee.com/documentation/grow-and-monetize/analytics/understand-listener-insights.md). # Understand listener insights See listener and subscriber trends, how many episodes listeners hear, and shared audiences. The Listener Insights page of a podcast in Analytics has four sections. This page explains what each section tells you about your audience and which plans show data in it. ## How it works You open the Listener Insights page from the podcast page in Analytics. Your plan decides which sections contain data: | Section | Plans with data | | ------------------------------------------------------------------------------------------------------------------ | ---------------------------------------------------- | | Overview numbers and **Listeners & Subscribers chart** | Every current plan | | **How many listeners have heard at least x episodes?** | Grow and above, or an older plan that includes it | | **Which podcast categories listeners of this podcast listen to** and **What other podcasts do my listeners hear?** | Creator and above, or an older plan that includes it | On Launch and Starter, the episode distribution chart stays empty. On Launch to Scale, the two share sections show **No data available for the selected time range.** The sections are visible on every current plan, but data appears only on the plans in the table. On an older plan, the sections follow what the plan includes, and an upgrade hint appears for the rest. {% tabs %} {% tab title="Classic view" %} ### What each section shows * The heading **Listener Insights - Last 30 days** and the overview numbers below it. They are the same numbers as on the podcast page. * The line chart **Listeners & Subscribers chart**. It shows listeners and subscribers per month for the last two years, or for your analytics history when that is shorter. * The bar chart **How many listeners have heard at least x episodes?** It groups the listeners of the last 30 days into five buckets by the number of episodes they heard. * **Which podcast categories listeners of this podcast listen to**. Each value is the **Percentage of listeners listening to this category.** * **What other podcasts do my listeners hear?** Each value is the **Percentage of listeners listening to this podcast.** The section lists up to ten podcasts. Podigee calculates the two share sections in the background. While the calculation runs, the page shows **Insights are being calculated. Please wait a moment.** When an older result exists, the page shows **Showing latest available data. A refresh is in progress.** ![Analytics demo dialog in the classic view on the Listener insights tab with the overview numbers and the Listeners & Subscribers chart](https://2032417310-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FbqUKO6lljHGzkEAzliPI%2Fuploads%2Fgit-blob-8f95dc4f66d6fadcf233b07e5a3eb3c50330bbfa%2Fdoc-analytics-008-classic-demo-listener-insights.png?alt=media) The Listener insights tab of the Analytics demo shows the overview numbers above the Listeners & Subscribers chart. ### How to read the sections * A rising **Listeners & Subscribers chart** with flat downloads means that more people listen, but each person listens less. * A high share of listeners in the top bucket of **How many listeners have heard at least x episodes?** means that your audience returns for several episodes. * The category and podcast shares show where your listeners also spend time. Use them to choose guests, cross promotion, or topics. ### Important decisions * On every current plan, the page shows the overview numbers and the monthly chart. On Grow and above, the episode distribution chart shows five bars. On Creator and above, the two share sections show percentages. * A section that shows **No data available for the selected time range.** is not included in your plan, or the podcast has no listener data in the last 30 days. Compare the table above. * When a section shows **Insights are currently unavailable. Please try again later.**, reload the page later. * On an older plan, the page shows **Listener Insights are available on our current plans.** and **To see more Listener Insights, like top categories or the other podcasts your audience listens to, switch to one of our current plans.** {% endtab %} {% tab title="Podigee workspace" %} 1. Open the podcast in **Analytics**. 2. In the Analytics sidebar group, select **Audience**, or select **Listener insights** in the overview box of the podcast page. 3. Read the heading **Listener insights** with the period of your analytics history, and the numbers **Downloads & Streams**, **Unique listeners**, and **Subscribers**. 4. Read the sections **Listeners & Subscribers chart**, **How many listeners have heard at least x episodes?**, **Which podcast categories listeners of this podcast listen to**, and **What other podcasts do my listeners hear?** on a plan that includes them. ![Listener insights page in the Podigee workspace with the plan history notice, the overview numbers, and the panel that lists the analytics packages with the Compare plans button.](https://2032417310-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FbqUKO6lljHGzkEAzliPI%2Fuploads%2Fgit-blob-3d27f507685d2bdd942a173454084db83d408d7a%2Fdoc-analytics-008-plan-panel.png?alt=media) On a plan without listener insight data, the page shows which package includes each section. What is different: * The sidebar entry is **Audience**, and the page title is **Listener insights**. * The heading period follows your analytics history, for example **Listener insights - Last 7 days**. * On a plan without the sections, one panel offers **Compare plans**. The panel explains that listener geography, hourly data, podcast and category shares, top episodes, and episodes heard per listener are part of Engagement analytics. * The calculation messages are **Insights are still being calculated. This page updates when they are ready.** and **These are the latest figures available. Newer ones are still being calculated.** {% endtab %} {% endtabs %} ## Related tasks * [Explore your podcast analytics](/documentation/grow-and-monetize/analytics/explore-your-podcast-analytics.md) * [Understand downloads, listeners, and subscribers](/documentation/grow-and-monetize/analytics/understand-downloads-listeners-and-subscribers.md) * [Compare several podcasts](/documentation/grow-and-monetize/analytics/compare-several-podcasts.md) --- # Agent Instructions This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com. ## Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter: ``` GET https://docs.podigee.com/documentation/grow-and-monetize/analytics/understand-listener-insights.md?ask=&goal= ``` `ask` is the immediate question: it should be specific, self-contained, and written in natural language. `goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.